🟡 Web3 ≠ Web2
🟠 A download ≠ a user.
🟤 An address ≠ a person.
🔴 An on-chain action ≠ real engagement.

So how do you actually measure Web3 product adoption?

We break it down into 10 metrics every B2B crypto team should track ➡️ https://t.co/Ub8e137wxZ https://t.co/iqB98o6nQV