By CorpGov Editorial Staff
GameSquare Holdings (NASDAQ: GAME) said it completed a $70 million public offering, fueling a major expansion into decentralized finance with the launch of a $100 million Ethereum-based treasury strategy.
The capital raise significantly exceeded earlier expectations and provides the financial runway for GameSquare to invest in Ethereum ($ETH) over time through a staged, risk-managed approach, it said. The strategy is designed to generate 8–14% annual yields, far outpacing traditional $ETH staking returns of 3–4%.
The move positions GameSquare, a media, entertainment and technology company, among the first publicly traded companies to deploy a large-scale, on-chain corporate treasury—a signal of growing institutional confidence in DeFi.
“This raise marks a pivotal milestone for GameSquare,” said Justin Kenna, CEO of GameSquare. “It enables us to move with speed and scale to continue to build what we believe is one of the most ambitious Ethereum treasury strategies in the public markets.”
GameSquare is partnering with crypto-native asset manager Dialectic, using its Medici platform to allocate capital across multiple Ethereum-based yield opportunities—ranging from staking and lending to liquidity provisioning and token incentives, it said. Dialectic’s platform incorporates machine learning, real-time optimization, and layered risk controls.
GameSquare’s board has authorized the $ETH investment strategy to scale over time, with flexible pacing based on market conditions and risk exposure, it said. Management sees the initiative as a way to diversify cash holdings, enhance financial returns, and strengthen the company’s position in digital innovation.
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GameSquare Unveils $100M Ethereum Strategy, Raises $8M in Public Offering
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