Push Notifications: Increase Reach & Revenue
Reach your customers' lock screen anytime, anywhere with wallet pass push notifications. Send them for FREE, no app required.

Build brand affinity through pushes:

1. Marketing Pushes: send targeted and timely messages with discounts and offers, building brand awareness and creating shoppable moments.

2. Proximity Marketing: set up location-based pushes at stores or events, driving customers into your retail spaces as they walk by.

3. Automated Pushes: create auto-reminders for balance updates and expiring offers, increasing repeat purchases.

By the Numbers:
On average Novel customers see $2.42 of revenue per push notification sent
1.8% unsubscribe rate on push notifications
98% read rate on pass push notifications
28% of consumers who click on a push notification message go on to purchase

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