How do you get TradFi to adopt crypto? Put it in a structure they already know and trust.

A great insight on adoption psychology from Sina Meier of @21Shares at WCS25.
Her 3 takes on the market's evolution:

🤝 Trust is Key. People trust familiar structures like ETFs. This is the bridge for bringing them into a new asset class.

📈 From "If" to "How." Five years ago, people asked if crypto would survive. Today, the question is how to get involved. It is now "a risk not to be inside."

🏃‍♀️ Adapt or Fade. The world is "changing very, very fast." The only way to thrive is to be open and adapt to the new pace of innovation.

Building the fundamental innovations for the future of finance. https://t.co/hAcy9VWO0H