Binance co-founder Zhao Changpeng's family office, YZi Labs, will support investment firm 10X Capital in establishing an asset management company focused on $BNB, with plans to list on a major U.S. exchange. The company, named "The $BNB Treasury Company," will be led by former Galaxy Digital co-founder David Namdar as CEO. The statement indicates that the planned "The $BNB Treasury Company" is expected to announce the completion of related financing "in the coming weeks." [Cointelegraph]