Zero-Knowledge isn’t just about privacy—it’s about relevance.

We keep building brilliant ZK systems, but users won’t care until they feel why it matters.

People show up not for cryptography but for usefulness. For apps that reflect what they actually value: privacy, integrity, audibility. Not hype. Not yield.

You start with a wallet. Then a way to get value in. You might try zkKYC or zkp2p, experiment with staking, re-staking, maybe even play with a ZK game built on client-side proving.

Along the way, something clicks: ZK isn’t about proving something to a verifier—it’s about proving yourself to a system you can trust.

We don’t need users to understand ZK. We need ZK to understand users!

— clip taken from Based Rollup Summit @taikoxyz 🥁🩵🖤