On July 2nd, according to The Block, Bitcoin venture studio Thesis has acquired Bitcoin rewards platform Lolli. Following the acquisition, the Lolli platform will be integrated into Thesis's broader ecosystem, which also includes Bitcoin financial platform Mezo and trust-minimized bridging protocol tBTC.
Founded in 2018, Lolli allows users to earn Bitcoin and cash back when shopping at over 50,000 retailers or playing over 1,000 mobile games.
Thesis previously incubated Bitcoin rewards platform Fold, later spinning it off as an independent company. Fold completed a SPAC merger with FTAC Emerald Acquisition Corp. in July 2024 and began trading on Nasdaq under the ticker $FLD in February 2025. [深潮 TechFlow]