Jump Crypto and Aptos Labs launch Shelby to empower creators via monetized Web3 data
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By The Numbers
Aptos transactions this week: 35.8M (-8.9%)
Network transactions per second (TPS): 65.1
Active users: 2.3M (-43.7%)
New users this week: 869.8K
Total staked APT: 889.94M (+0.1%)
Aptos total value locked (TVL): $978M (-5.4%)
NFT weekly sales: 3.6K (-37.6%)
The percentages and metrics are based on a 7-day timeframe from Flipside data as of June 26, unless noted otherwise.
Inside the blockchain
🌐What happened: Aptos Labs and Jump Crypto released Shelby, a decentralized cloud-grade storage that delivers and monetizes data for web3 apps.
🌐Why does it matter: In a world where everything is becoming more digitized, it has started to bleed into our everyday lives. If you walk down the block or take public transportation, you’ll see that almost everyone is either on their device or listening to something.
This digital era has sparked a creator economy, where anyone can make a living from creating content. With more aspiring content creators, this market is projected to surpass $525 billion by 2030, up 170% from $191 billion in 2024.
Unlike traditional decentralized storage systems, which are often slow and archival-focused, Shelby was designed to provide sub-second data reads. This allows applications like streaming, AI inference and gaming that are crypto-based to perform in real-time. In turn, it transforms static files into dynamic, revenue-generating assets through built-in monetization tools like per-read payments and dynamic pricing.
Shelby is designed to be a tool for web3 creators, where they can use fast and scalable infrastructures that are more efficient than web2 platforms. The protocol plans to create a model that goes against the curve. Since Shelby’s monetization is onchain, data can be more automated and transparent. This allows payments or rewards to be triggered, allowing for more creator freedom to deploy pay-per-view streams or token-gated content without relying on centralized systems.
🌐The big picture: Traditional platforms like Instagram or Spotify capture most of the value from user-generated content, leaving creators with limited revenue. However, Shelby looks to fix this and empower the creator economy by giving artists, developers and content producers direct control over their data’s economics.
In general, the global trading landscape is evolving as blockchain enables 24/7 accessibility globally across all kinds of markets. This borderless market that traditional systems struggle to match allows protocols like Shelby to stand out. If done right, Shelby can amplify the creator economy by making data a tradable, monetizable asset, much like tokens in DeFi protocols.
All in, Shelby positions Aptos as a key contributor in the building of a decentralized internet that empowers individuals both creatively and financially.
The ecosystem is makin’ Moves
Mirage, a composable liquidity layer that leverages stablecoin yield vaults, launched its mainnet
Aave proposal to launch on Aptos mainnet passed, making it the first non-EVM integration for the protocol
Auro Finance launched to mainnet its collateral debt protocol on Aptos
Amnis Finance shared the Amnis DAO and AMI token holders can vote on protocol upgrades and set staking rewards, among other features
GUI INU integrated with Hyperion as a liquidity pool provider designed to make trading more aggregated
Revive Finance deployed a leveraging yield platform to Aptos
Pongz launched its Mahjong inspired NFT collection to the Aptos network
Hyperion recorded an all-time high in daily DEX volume of $155.7M last week, while the protocol reached a new peak of $115.8M in TVL and $5B in total volume, DefiLlama data shows
Learn about Central Limit Order Books in an X space hosted by Ekiden, a CLOB on Aptos
Aptos network wins
Listen to Aptos Labs’ Christie Lee and Sherry Xiao talk about how NODIT’s role as a delegated validator helps secure the network
Aptos Foundation Head of Ecosystem Ash Pampati spoke on the Thinking Crypto podcast about how the network plans to fuel the creator economy
Aptos was placed as the highest-scoring blockchain candidate for WYST, a first-fiat backed stablecoin by The Wyoming Stable Token Commission
APRO integrated its oracle services and tamper proof data feeds to Aptos for AI applications that are building on the network to use
Read a report by Delphi about the Aptos ecosystem and its design to become a global trading engine
Aptos recorded an all-time high in stablecoin market cap of $1.3B on June 12 (shown below)
Source: DefiLlama
Join in the fun
Want to dive into the ecosystem full-time? Find the latest job postings on Aptos Foundation here.
Sign up to meet the community for Aptos Experience in NYC from October 15-16
Participate in OKX Wallet’s campaign with Aptos featuring $3.4M in rewards for users that bridge xBTC to the network
MEXC deployed the Aptos Staking GALA for users to earn up to 400% APR
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This information is for entertainment purposes only. It should not be considered financial advice, nor should it be used to make investment decisions. Cryptocurrencies are high risk and you should consult a financial professional before making any financial decisions. Make sure you do your own research.