Making partnerships less random 101

Case: Project XYZ nailed their launch. The product was solid, the TGE was a success, and now it’s time to scale. Partnerships and collaborations are crucial at this stage, but not the “let’s co-tweet and never speak again” kind. They were looking for real collaborations that could actually drive growth.

Issue: The CMO was drowning in DMs. Every proposal looked interesting on the surface, but there was no clear way to tell who truly made sense to partner with.

Solution: Stalk your own holders (respectfully) with Cookie3 Analytics.

Dive into wallet behavior to see who’s holding $XYZ and what they’re doing on-chain:

* Swapping on DEXs?
* Bridging funds?
* Farming in random pools at 3am?

Break it down by category: DeFi, bridges, yield, exchanges.

Sort it all by volume. Follow the money, not the noise.

Then? Collaborate with the dApps your holder are already vibing with.

Because it’s not just about picking good partners. It was about picking relevant ones.