Many are well-versed in the notion that customer focus should serve as the cornerstone of businesses.

But what does it mean to be customer-focused at Reap?

1️⃣ We prefer to treat them as design partners, not just customers. We foster a collaborative partnership with businesses to craft tailored solutions, positioning ourselves as extensions of their teams rather than just vendors.

2️⃣ Our product-building process has always been guided by the needs of our partners.

3️⃣ We build for the future, not just the present. This entails adopting a holistic growth mindset, beyond mere problem-solving. It involves thoroughly understanding their long-term vision and developing solutions that will help them achieve their goals, rather than simply addressing immediate pain points.

Why do we do this? We asked Daren Guo for his perspective 👇🏻