The real-world asset tokenization market is projected to reach $2 trillion by 2030, with a significant 213% return in the first half of 2024, highlighting its potential in the digital asset landscape. Jason Dehni, CEO of Credbull, emphasizes the need for institutional and Web 2 company investments to sustain Web 3 growth. He points out the operational efficiencies, enhanced liquidity, and transparency that tokenization brings, making it appealing for certain asset classes like private credit or equity. Dehni also notes challenges in tokenizing complex assets like real estate and addresses issues like poor user interfaces in crypto, which deter broader adoption.

Real-world asset tokenization (RWA) is currently one of the best-performing sectors in the digital asset landscape, netting investors a 213% return in the first half of 2024, according to BitEye and Wu Blockchain, and fostering institutional interest in Web 3. Despite the meteoric price performance of RWA, injections of fresh capital from Web 2 companies and institutional firms are needed to continue growing the Web 3 space, according to Jason Dehni, CEO of decentralized private credit platform Credbull. The CEO explained that Web 3.0 firms typically focus on accessing liquidity from within the Web 3.0 sector rather than seeking capital from the outside world, "We [have] become very insular," Dehni said, noting that the announcement of new tokenized products from investment bank Goldman Sachs confirms there is a high degree of institutional interest for tokenized assets. Related: Tokenized US Treasurys could reach $3B by end of year . Dehni then explained that the true value proposition in real-world asset tokenization rests in providing operational efficiencies, enhanced liquidity, and accountability to the end user, thereby democratizing asset classes and investment processes that are traditionally opaque. "The value of RWA, for me, is primarily to provide more compelling product terms to a broader set of audience and liquidity and transparency. This is the ethos that we live by in Web3." Not all real-world assets should be tokenized, with some asset classes like private credit or equity being more of an instant fit for asset tokenization, according to Credbull's CEO. Conversely, commercial real estate could benefit from tokenization. However, the hard asset still presents challenges regarding adequately tokenizing something as complex as a real estate portfolio or a multi-unit commercial real estate property with monthly cash flows, expenses, and taxes from multiple sources. Institutional capital flows aren't the only thing holding Web 3 back, shifting his focus to the broader investment public, Jason Dehni explained that complex user interfaces and a poor user experience in crypto are some of the biggest factors keeping many people away from crypto. On a scale of 10, "We're probably still around a four," when it comes to creating seamless and intuitive user interfaces the CEO said. Magazine: The $2,500 doco about FTX collapse on Amazon Prime… with help from mom . 

Institutional Investments Essential for Sustaining Web 3 Growth, Says Credbull CEO