Web3 marketing startup Spindl has launched an on-chain ad network, aiming to leverage crypto wallet activity as a more reliable method for identifying sales prospects. According to Spindl's CEO, Antonio Garcia Martinez, a former Facebook executive, this approach is more effective than relying on traditional Web2 data, which he describes as "weird" and "sketchy."

Crypto wallet activity is a better way to find sales prospects than "weird, sketchy Web2 data," says Spindl CEO (and Facebook vet) Antonio Garcia Martinez.

Spindl Launches On-Chain Ad Network to Leverage Crypto Wallet Activity