KIKI World Raises $7 Million in Funding Round with Support from a16z Crypto and Estée Lauder

KIKI World, a blockchain-based community commerce firm, has successfully raised $7 million in a funding round. Esteemed participants in the round include a16z Crypto and The Estée Lauder Companies' new incubation ventures, alongside additional support from Double Down, 2Punks Capital, Advancit, RedDAO, OrangeDAO, and the NFT influencer gmoney. KIKI World aims to revolutionize the beauty industry by offering blockchain-based rewards, collectibles, and community experiences centered around beauty products. The firm leverages Web3 infrastructure to engage customers in the product development process, allowing them to vote on desired products and earn points and digital tokens. A new platform is set to launch in April 2024, designed to enable creators, brands, and fans to initiate engagement campaigns and perks. KIKI World's approach combines beauty and technology, with a focus on digital-physical experiences that empower customers to co-create and co-own products. The company, which launched in May 2023, has introduced innovative products like a peel-off nail polish with implanted chips that reward users. Additionally, KIKI World users can claim an Ethereum-based digital membership card, the KIKI World Pass, enhancing their engagement with Web3 and offering a stake in the products they help to create.