Bitget and Upland have reached a partnership to jointly establish Bitget's virtual headquarters.

TechFlow reports that Bitget has partnered with Upland to establish Bitget's virtual headquarters in the metaverse built by Upland. Bitget has purchased Treasure Island in San Francisco within Upland, which is the last undeveloped community on the platform, featuring 888 properties, and will establish a 'Trader's Center' there. These virtual properties will be distributed as rewards at this exclusive location.

Regarding this partnership, Bitget CEO Gracy Chen stated: "This collaboration marks Bitget's entry into the virtual world, offering users an immersive experience and will provide airdrop rewards for the Upland and Bitget communities. We will gradually introduce Launchpool, SPARKLET in Upland's utility expansion, and a series of additional rewards."

Upland Co-founder and CEO Dirk Lueth added: "We love to innovate with partners, and this will be a wonderful collaboration. Building and transforming Treasure Island together, and using SPARKLET to create the 'Trader's Center', this cooperation demonstrates the collaborative power to strengthen community ties and drive Upland forward."